Aggregating many wheeled machines (cars, trucks,etc..) into a searchable database for consumers to search through. Much like popular internet search engines (DuckDuckGo, Bing, and google) indexs a web page, MrInventory indexes vehicle specific web pages hosted by car dealers.

Users of MrInventory are allowed to search a database of vehicle web pages and click on links. User selected links within MrInventory will populate dealership vehicle specific pages.

MrInventory became a registered trademark on October 2012 and started operating shortly after by an automotive retailing insider disillusioned by vehicle inventory marketing costs and limitations.